Tout un art
The Vins & Crémants brochure is an international promotional support for Luxemburgish wines. 40 p., colour illustrations; 23 x 31cm. Interviews with Thorunn, Fränk & Andy Schleck, Enrico Lunghi, François Valentiny et al. Texts by Romina Calò. Photos by Andrés Lejona. Edited by Commission de Promotion des Vins et Crémants de Luxembourg, Luxembourg, 2008.
The Vins & Crémants brochure is a promotional support for Luxemburgish wines. It addresses amateurs and professionals.
"apart" offered a full art direction and relooking of the classic Vins & Crémants' visual identity: from the graphic design to the titel, from the editorial line to photos, every creative step is an authentic and specific production for this brochure.
The result is an original collaboration between an art director, a writer and a photographer: exclusive interviews with luxemburg personalities "re"presenting each one his favourite cepage; a specific photographic work focuses on a contrast betwenn tradition and modernity; a lifestyle magazine look finally reinforced by a minimalistic grafic design: 10 strips structure the content and represent a wine bottle on the cover.